Now that we have a solid Budget and Pro Forma for our business, we are ready to talk funding. Having a solid sense of where our business is headed financially is fundamental to our success in securing any kind of funding–but it can also be one of the biggest headaches we will encounter.
The good news? There’s more than one way to fund your dream, and depending on your business, you might even want to mix and match.
Before diving into the different types of funding, one thing is key: having a solid Vision for your business. Think of it like telling a story—only this time, your story includes pro forma financials that show your Vision in numbers. Investors and lenders want to know you’ve thought this through, and your numbers can give them the affirmation they require.
So, What Are Our Funding Options?
- Bootstrapping (a.k.a. DIY Funding): This is when you dip into your own savings or pull in cash from personal sources. You’re the boss of your funds, but you’re also taking on all the risk.
- Venture Capital (VC) Funding: Think of VCs as the sharks who invest in businesses they believe will make them a boatload of money. They’ll expect equity in exchange for their funds, so you’ll give up some ownership.
- Conventional Bank Financing: This is your good old-fashioned bank loan. Banks lend you money, and you pay it back with interest. It’s reliable, but you’ll need to prove your business is solid with financials and projections.
- Small Business Administration (SBA) Loan: SBA loans are like the bank loans’ cousin, backed by the government. The SBA helps reduce some of the risks for lenders, making it a great option for businesses that might not qualify for a traditional loan.
Securing funding can feel overwhelming, but you don’t have to go it alone! Let’s chat and explore the options and find the right fit for your business.





